ELINE
“I’m working in a corporate space that’s sucking the life out of my soul”
“I’m craving independence with a remote business so I can travel”Â
“I just had my second baby–which has me dreading going back full-time”
“I’m doing some small social media management for personal accounts but I need to upgrade my skills to become a pro!”Â
“I’m burnt-out and looking to become a freelancer asap”
“I’ve had a couple of people ask if I offered social media management services… I have the “artistic” side” but I need HELP with the “business” side.”Â
IT’S TIME FOR AN ALIGNED CAREER SHIFT TO FOCUS YOUR ENERGY, CREATIVITY AND TALENTS …WITH ALL THE FLEXIBILITY AND FREEDOM TO SUIT YOUR DREAM LIFE. Except you don’t know how to start when it comes to a rewarding social media management business from your laptop... or maybe this is your last attempt to land clients before self-doubt hooks you into applying for more jobs working for someone else… if only you had a step-by-step path to create the thriving life (+ business) you desire SCROLL ON…
HI LOVELY!
I’m delighted you found me…
Before I traveled into entrepreneurship as a freelance, social media manager myself over a decade ago…
I was team leader for the social and web team of one of the largest radio stations in Switzerland for 7 years–with a Bachelors degree in Business Communication and Marketing.
Since 2018, I’ve guided hundreds of women in quitting their desk jobs to learn social media management, even featured in media outlets among the ranks of Forbes, as CEO of The Social Shells.Â
These women have gone on to unlock the freedom lifestyle–whether that was sunning under palm trees in Bali, watching their daughter grow up, or re-claiming their wellbeing (+ wealth).
My students defined what their meaningful life was and made it happen.
ENROLL NOWAnd though the social media landscape is ever-changing, I continue to take on private management clients to stay up-to-date in the industry.
So I’m not teaching you last year’s tips and tricks.Â
You need the basics of marketing to make this a profitable, freelance business–which I show you inside The Social Shells.Â
…for a few hours a day all from your local coffee shop sipping matcha.
“I’ve mastered the skillset and knowledge to land my first client. I'm 3 months in and they want to renew my contract!”Â
“I have the confidence to leave my 9-5 and travel the world (just handed in my resignation)!”Â
“I’ve increased my income and freedom with the ability to control my own schedule. Looking forward to seeing where I go from here!”
“I feel valued as I’m truly making a difference in my clients’ lives. My business is super rewarding!”Â
“Even my personal love life improved because I don’t work 25 hours per day anymore!”Â
–in weeks (instead of months)Â
These are all real-life wins from my students. So…
OPEN YOUR EYES TO THE DESIRES YOU’LL EMBODY WHILE WORKING LESS ALL FROM YOUR LAPTOP
EVERYTHING YOU NEED TO START YOUR SOCIAL MEDIA MANAGEMENT BUSINESS SET-UP YOUR ONLINE BUSINESS
GET CLIENTS’ RESULTS WITH YOUR PRO SOCIAL MEDIA SKILLSETÂ
No matter what niche or platform, create the right strategy to grow your clients’ accounts (who immediately request to re-sign).
SET-UP YOUR ONLINE BUSINESS
Be your own boss with workflows to sustain your business, clients and freedom lifestyle for the longhaul–without falling into hustle culture.Â
LAND PAYING CLIENTS
Know where to look for leads, how to pitch potential clients, and get paid –even with zero experience.
WAVE GOODBYE TO YOUR BOSSÂ
Draw up your resignation letter, it’s time to travel, support your family, and live a fulfilling life on your terms (now that you’re gaining *consistent* profits from your online business).
And with over 200 million businesses on Instagram alone, the need for social media managers is multiplying every.single.day. WHICH MEANS THERE’S MORE THAN ENOUGH LUXURY CLIENTS TO GO AROUND.
The start-to-finish foundation for a successful, freelancer business so you can start working online.
You’ll get…
All the tech set-up inside your digital business
How to stay organized juggling your business (+ multiple clients) at the same time
Must-have CRM tools & systems for a seamless workflow
The time-saving creator studio and business management platforms I’ve used for 7+ years in business (because they work!).
Everything you need to get started as a social media manager taking on paying clients.
You’ll get…
How to pick your niche for dreamy, aligned clients you vibe with
The exact script for running a pro-level discovery call
How to schedule your priorities as a social media manager
Email templates for welcoming new clients into your business (+ how to onboard efficiently)
What to do when clients don’t give you all you need
The content creation process you can use in your business AND for clients
Crafting your portfolio to showcase your skillset
You’ll learn…
About the Instagram algorithm so you’re not trying to hack audience growth every time there’s a new feature
Content creation to make you and your clients accounts stand out and sell
Branding profile set-up (for you and your clients)
How to create a hashtag bank that draws in new followers
The secret to Instagram engagement–that’s not about getting 10k followers
Using video, stories and reels to capture hearts (+ wallets)
Ways to manage multiple client accounts with scheduling content
How to share results you’ve helped clients achieve
You’ll learn…
The Facebook algorithm
How to create content for clients on Facebook
Facebook content creation challenge
Facebook Audio & Podcasts
Facebook Groups
Optimize Pages
Facebook Shops
With the Signature option only, get this comprehensive training to master paid Facebook ad strategy to your offers list–which you can charge more for.
You’ll learn…
How to integrate Facebook & Instagram Ads for clients
How to run campaigns for clients that don’t get flagged by Zuckerberg
iOS14 changes for the most current ad strategy that gets clients eyes, clicks and buys (plus, praise for your genius
Use Twitter to maximize your clients visibility and business potential.
You’ll learn…
Which business types should be on Twitter
The Twitter basics every account needs
Growth hacks to see re-tweets, comments and rolling in
Managing Twitter spaces
Combining Twitter & PR to reach a wider audience
Leverage the #1 most-untapped platform to drive traffic to your clients’ websites and show-off your knowledge!
You’ll learn…
Which clients need Pinterest (and who should skip it)
The A to Z basics of Pinterest
Pinterest strategies that actually lead to growth
Creating high-level content that turns Pinterest scrollers into buyers
Navigating clients’ Pinterests with a workflow that saves you time, effort and energy
What’s different about the TikTok algorithm every social media manager should know
Recording video-content that converts time and time again
The tools and resources to increase your success with TikTok
Create your packages, pricing, and collect payment as a freelance, social media manager.
Here’s where you’ll…
Price your services to suit your needs and lifestyle
Map out packages based on your preferences and client needs
The contract template to protect yourself as a freelancer and set client expectations
The invoice template to get paid on time
The dos + don’ts of selling your services (that doesn’t feel gross).
You’ll…
Know where to search for right-fit clients based on your niche
How to tap into the audience you already have to get clients–even if you think you don’t have one
Pitch templates to copy and paste as your outreach strategy
Book your first client!
Resources for being a freelancer balancing life, business and mindset.
You’ll get…
Nadine’s top recommended books & podcasts on entrepreneurship
Recorded Meditation to stay grounded, calm and at ease
The Lesson on how to DIY a strategy audit
Finances-as-a-Freelancer Training
Why strategy is needed instead of random postingÂ
Where to start when it comes to creating clients’ social media strategyÂ
The repeatable marketer process I use with every clientÂ
How to tweak the social strategy when something’s not working
Never panic when a new social media update, feature or industry change is announced! All you have to do is log into the Social Shells program for the in-depth video answers on how this impacts your clients’ strategies.Â
Clients will trust you to be on top of the social media industry news (while you sigh with relief).
PLUS THE SOCIAL SHELL STUDENTS LOVE THIS BONUS…
 THE COMMUNITY WHERE YOU’LL…
Attend LIVE Monthly Expert Panels on email marketing, SEO, funnels, branding, web design and Facebook ads. Â
Get the chance to win a private coaching call with me, Nadine. Â
Post your pressing questions for answers and in-depth feedback from Nadine. Â
Shadow experienced social media managers who quit their jobs just 1 month after joining. Â
Access job opportunities and referrals posted in the community forumÂ
with hotseat coaching for Q+A
I stay until every student question is answered.Â
Whether you’re up against…
PRICING STUFF
PICKING YOUR NICHEÂ
BOOKING YOUR FIRST CLIENTS
FLOWING THROUGH TASKSÂ
CONTENT CREATION + EDITINGÂ
CURRENT SOCIAL MEDIA STRATEGYÂ
 I’ll give you insight and next steps to elevate (+ expand) your business while delivering clients’ results.
Coaching sessions with me begin at $450 per hour but you’ll get access to my expertise for wayyy less.
MONTHLY MINDSET CALLS WITH A MINDSET COACH.Â
Grow your confidence as the authority of your business
 (the boss with client boundaries who takes vacations, random days off and unplugs whenever she fancies)
SMASH THE IMPOSTER SYNDROMEÂ
REPLACE THE FEAR OF FAILURE WITH CONFIDENCE
STAY MOTIVATED AS WE EMOJI-HEART YOUR WINS
NAVIGATE THE NATURAL NERVES OF QUITTING YOUR JOB
EMBRACE YOUR FULLEST POTENTIAL AS A SOCIAL MEDIA MANAGER
Download all my templates for contracts, portfolio, onboarding, discovery call questionnaires, pitch scripts, cold outreach, lead tracking and much more
Watch how i get clients' passwords, set up CRMs, analyze data for clients, and so much more
Avoid cold feet when you have checklists leading you toward the healthy business (fiscally, structurally, relationally) that gives you the freedom you're craving.
Inside every module, you'll get printable sheets to follow along with the video lessons and speed up your progress
pack your social media manager's calendar with tasks lists, a gratitude practice and loads of whitespace for selfcare
Show clients exactly where your social media knowledge and skill were acquired, wit your accredited social media manager certification
CHOOSE BETWEEN 2 LEVELS OF SUPPORT
You invest thousands in a bunch of different courses to be “good enough” as a social media manager. Except the bar of “qualified” is always moving–which keeps you in your full-time position still spending your lunch break over salad wishing you could escape.Â
And do-ing more work feeling unfulfilled rather than be-ing IN your life thriving.
You keep searching online for freelance gigs to replace your corporate salary. Maybe you secure a handful of small clients but that still doesn’t give you…Â
âś“a remote, 3-4 hour flexible work day
✓aligned clients you’re helping impact the world
âś“a profitable, social media management business for the longterm Â
I (Nadine) still manage private social media clients and have helped thousands of people do the same for over 7 years. Â
The students whose businesses have exploded don’t only know how to deliver clients’ results with proven strategy vs tips and tricks…
But they know how to run a profitable, digital business as a freelancer.
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